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About us 2026-06-30T10:48:58+00:00

About us

In my wines I describe a landscape, which in the simplicity of its grapes bewitches the palates of the whole world.

FOUNDER

Luca Menicucci

Luca Menicucci is the driving force behind Menicucci 1689, a man whose life has been shaped by the rhythms of the Tuscan countryside. Born among the gentle slopes of the region, Luca inherited more than just a name—he inherited a deep, almost spiritual connection to the land and its most noble grape, Sangiovese.

For Luca, winemaking is not merely a profession, it is a calling. His philosophy is simple yet profound:

Wine is the voice of the landscape. In its simplicity, it captivates the palates of the world. My ambition is to tell its story with authenticity, while never ceasing to learn from the earth and the vines. 

Under his guidance, Menicucci 1689 has become synonymous with wines that honour their origins. Every bottle is a testament to the harmony between tradition and innovation, a balance Luca strikes with precision and passion.

FOUNDER

Luca Menicucci

Luca Menicucci is the driving force behind Menicucci 1689, a man whose life has been shaped by the rhythms of the Tuscan countryside. Born among the gentle slopes of the region, Luca inherited more than just a name—he inherited a deep, almost spiritual connection to the land and its most noble grape, Sangiovese.

For Luca, winemaking is not merely a profession, it is a calling. His philosophy is simple yet profound:

Wine is the voice of the landscape. In its simplicity, it captivates the palates of the world. My ambition is to tell its story with authenticity, while never ceasing to learn from the earth and the vines. 

Under his guidance, Menicucci 1689 has become synonymous with wines that honour their origins. Every bottle is a testament to the harmony between tradition and innovation, a balance Luca strikes with precision and passion.

WINERY

Menicucci 1689

In every bottle of Menicucci 1689, Sangiovese is not just a grape – it is a philosophy. Its natural austerity, tempered by the depth of Cabernet Sauvignon and the softness of Merlot, reflects our belief in balance – between tradition and innovation, structure and elegance. The Chianti DOCG, Classico, and Riserva are the foundation of a legacy, while the Vin Santo Occhio di Pernice, aged patiently in oak, proves that even time can be captured in a glass.

Discover our wines
WINERY

Menicucci 1689

In every bottle of Menicucci 1689, Sangiovese is not just a grape – it is a philosophy. Its natural austerity, tempered by the depth of Cabernet Sauvignon and the softness of Merlot, reflects our belief in balance – between tradition and innovation, structure and elegance. The Chianti DOCG, Classico, and Riserva are the foundation of a legacy, while the Vin Santo Occhio di Pernice, aged patiently in oak, proves that even time can be captured in a glass.

Discover our wines